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Published on 12/02/2018

ARMOR introduces its OWA new Business Inkjet's range

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The strategy of introducing new ranges continues for the OWA brand! Starting with the laser cartridges offer in 2015, the brand innovated with a new range of recycled / recyclable filaments for 3D printing, then a special offer of cartridge dedicated to large format printing followed by another offer for postage and postal addressing. Last year, a new business service appeared with OPS.
In January 2018, ARMOR Office Printing introduced during Paperworld exhibition its new «Business Inkjet» range dedicated to professionnals. This new range meets a growing demands from SME businesses. Economic and ecological,  « Business Inkjet » OWA  offer give access to a new range of products and above all new services dedicated to inkjet printers' users

In 2016, Business Inkjet printer sales already accounted for 20% of the inkjet market, a trend which is set to continue as, by 2021, inkjet technology will account for 1 printer in 5 of all business printers*. Known for their ability to print faster than traditional laser printers, these printers generally have a lower acquisition cost and consume less energy. The new OWA offering for Business Inkjet will accompany the growth of this new market segment, notably in terms of VSEs and SMEs, which account for over 60% of print consumables.
 
OWA Business Inkjet: products and services dedicated to professionals
Thanks to its know-how and expertise, ARMOR is able to offer its first 100% remanufactured solution - OWA Business InkJet. The offering includes an extensive 60-product range and fully complies with the economic and ecological commitments of the OWA brand. Recycled cartridges offer an average saving of 30% compared to EOM brands - without having to compromise on quality. Furthermore, the OWA Business Inkjet range is composed of multipacks, offering professionals both simplicity and cost effectiveness.
*Estimates based on IDC data - 2017
 

Discover a video to learn more about Business Inkjet" offer

"We have adapted our Inkjet offering to the demands of professionals, who are using Business Inkjet printers in ever-increasing numbers. We help them to print more and more quickly. And at lower cost! The quality of our offering is also represented by the free services we offer to companies, from collection to technical support." Marie Plissonneau, Inkjet Category Manager, Armor Office Printing